Some work stays behind closed doors.
Working inside one of the most regulated financial institutions in the world means that most of what I built will never appear in a public portfolio. Research findings, internal flows, and user data are protected by strict confidentiality agreements — and I respect that fully.
What you'll find here is a curated selection of screens and flows where I had the most visible impact, shared with the care and discretion the institution deserves.
My scope extended beyond the consumer app into BBVA's enterprise banking web platform. I can't share specifics of the project currently in progress, but I've had direct involvement in designing financing products for businesses — helping shape the experience through which companies access credit lines, green financing instruments, and institutional-level tools. Big decisions deserve great design too.
I’m currently part of the Sustainability cell, designing features for BBVA’s enterprise and government platforms. My work focuses on financial products for businesses — including a financing solution based on invoice-backed lending. The product is still under development, so I can’t share details yet, but I’ve been involved from early research through to shaping the platform that will live within the enterprise web experience.
Services
- Product Design
- UX / UI Design
- Design Systems
- Sustainability Products
App Redesign
Migrating the credit card detail — one of the app's most used flows.
BBVA México undertook a full redesign of its mobile app — migrating every flow, component, and interaction from the legacy design language to the new public-facing identity. I was part of the team responsible for translating those flows into the updated system.
The credit card detail screen was one of my primary responsibilities within this migration. It's one of the most accessed sections of the entire app — the place where millions of users check their balance, review their movements, and make decisions about their money every single day. Getting it right wasn't optional.
App Redesign
The debit card detail — redesigned for the way people actually use it.
The debit card detail flow is, for most users, the first thing they open when they unlock the app. It's where they track daily spending, review recent transactions, and keep a pulse on their account — which means it carries a level of expectation that's hard to overstate.
As part of the migration effort, I worked on bringing this flow into the new design system while keeping the experience tight, familiar, and effortlessly readable. Every layout decision was made with frequency of use in mind — this screen gets seen multiple times a day, and it had to earn that attention.
App Redesign
One tap. Your next paycheck, today.
Salary advance is one of the most emotionally charged features in a banking app — the people who use it genuinely need it. As part of the migration, I worked on the One Click Adelanto de Nómina flow with a clear mandate: make a complex financial product feel effortless.
Clear eligibility upfront, transparent terms at every step, and a confirmation experience designed to build trust rather than raise doubts. The goal was a flow that felt like a solution — not a process.
Feature Redesign
Making financial math feel human — without oversimplifying it.
The interest simulator is the kind of feature that can either empower users or lose them entirely — and it all depends on the design. Working within the constraints of the new component library brought its own set of challenges: the updated system didn't always map neatly onto the complexity of a financial calculation tool.
This one went through many iterations. Each round revealed new friction points — inputs that felt ambiguous, outputs that raised more questions than they answered, progressions that broke under real user behavior. We kept going back until the tool felt genuinely usable: clear inputs, legible results, and a flow that guides users toward a confident financial decision rather than leaving them to figure it out alone.
Sustainability
Designing the green face of a major bank.
As part of BBVA's Sustainability team, I contributed to the design of the sustainability landing experience — the public-facing entry point for the bank's environmental product line.
My work covered the flows and screens for products like solar panel financing, green auto loans, and the carbon footprint tracker. The challenge was real: translating complex sustainability concepts into a digital experience that felt both credible and approachable for everyday banking users. Green finance shouldn't feel like a lecture — it should feel like an opportunity.